Day 26: The “What will this do for me?” Question
Saturday, March 6th, 2010On Day 26 of my six figure yearly challenge, I just did some e-mailing, checked Google alerts, and grabbed a bunch of tweet ideas from other Edge Marketers (more on that tomorrow) But for today I want to address this question that I hear all the time:
“What will the Edge Marketing System do for me?”
It’s a strange question. First of all, the website, video and bullets explain it exactly. I don’t think anything is missing. 100 leads a week, auto-responder, database tools, training, friend connect tools, etcetera.
But I don’t think that’s what they’re asking. I think what they are really meaning is, “If I do nothing, what will happen!” And the answer to that is pretty simple: not much. I mean, you could always set the auto-responder to blast out follow up e-mails automatically to all your new leads (which is a really good idea anyway) but the results from e-mail marketing are pretty low.
We do hear plenty of stories of people having some success with that method, but it should really only be treated as a supplement to real marketing.
The question sounds to me kind of like a customer at the Home Depot sales counter, asking: How many houses can I build with these tools? The guy behind the counter will look at them like they’re crazy, yet in network marketing people ask us similarly idiotic questions and expect us to give intelligent answers.
So anyway, just a little philosophy for you today on day 26. Realize that the web, and all the tools available to you, including the Edge Marketing System, make your job SO much easier. But they don’t replace you. All you have to do is use the tools to spread your message. If you don’t, you won’t get much result. If you do, you can get results all over the world, and for years to come, from everything that you do!
To your success!
Dave Sherwin
